Jon Anderson is the Principal of Sidehill Consulting, providing business development and sales strategy, integration, process, and tactical execution consulting to firms seeking sustainable growth. Jon offers over 25 years of revenue turnaround and new business development expertise in sectors ranging from manufacturing and fine wine distribution to business services and web based technologies.

The Trick to Taking Control of Your Sales Brain – Part 1 of a 4 Part Series

Scientists have been studying the human mind for centuries. In the early 1900’s, breakthroughs by Freud, Jung and others led to an understanding of the presence of subconscious thought.  Since then, advancements in neuroscience combined with new ultrasensitive equipment for monitoring and measuring brain activity has dramatically increased our knowledge of how the brain works.…

Sales Training

Creating Sales Training: 17 Questions You Should Ask Before You Start – Part 3 of Our Series on “Why Sales Training Isn’t Enough”

Over the short three decades of my career to date, I’ve interacted with sales training in many ways: Received training from both in-house and external programs While in the role of a sales leader, I was recruited by a sales trainer to implement the program being delivered to one of their clients Created and implemented…